The Visionary
Behind the Brand.
Shazoda is more than a label; it's the embodiment of a lifelong passion for design, nurtured from a young age within a family of artistry. Shazoda Saidova, Founder and CEO of Shazoda, possesses an innate understanding of how fashion can elevate and celebrate the female form.
Articulating
Beauty Through Exquisite Design.
Shazoda Saidova's design philosophy is rooted in a commitment to detail and an unwavering pursuit of perfection. She sees fashion as a language, a way to articulate the inner radiance and strength of every woman. Recognizing a gap in the market for exquisitely designed abayas and cultural dresses suitable for grand occasions, Shazoda Saidova embarked on a journey to create pieces that transcend trends and become cherished heirlooms. Her discerning taste and dedication to accentuating feminine beauty are evident in every stitch.